How to Set Up Server-Side Tracking for iGaming
TL;DR : Operator brief for how to set up server-side tracking for igaming: explain server-side GTM or direct API firing. The decision…
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Author: Caesar Fikson
Articles, guides and product updates from the iGamingXpert team.
How to Migrate to a New Affiliate Tracking Platform
TL;DR : Operator brief for how to migrate to a new affiliate tracking platform: cover tags, links, balances, and reconciliation. The decision…
How to Recruit Casino Affiliates (Step-by-Step)
TL;DR : Operator brief for how to recruit casino affiliates: focus on LinkedIn outreach and industry forums. The decision path for how…
How to Calculate NGR for Casino Commissions
TL;DR : Operator brief for how to calculate ngr for casino commissions: walk through a dummy-number NGR calculation. The decision path for…
How to Prevent Affiliate Fraud in iGaming
TL;DR : Operator brief for how to prevent affiliate fraud in igaming: apply IP checks, device fingerprinting, and velocity limits. The decision…
How to Set Up a Postback URL for Your Casino
TL;DR : Operator brief for how to set up a postback url for your casino: show a generic postback string with macros.…
5 Best Alternatives to TUNE for iGaming
TL;DR : Operator brief for 5 best alternatives to tune for igaming: review Scaleo, Everflow, Impact, Partnerize, and TrackingSoft as alternatives. The…
How to Choose the Right Casino Affiliate Software
TL;DR : Operator brief for how to choose the right casino affiliate software: evaluate API capability, fraud detection, gateways, and support. The…
UKGC Affiliate Compliance Checklist for 2026
TL;DR: The Bottom Line for Operators Decision – LCCP responsibility: Treat ukgc affiliate compliance audit evidence as an owned operating process, not…