How to Manage Hybrid CPA and Revshare Models – Operators’ Perspective After 5 Years
💡 TL;DR: Hybrid commission models in iGaming, which pair an upfront cost per acquisition (CPA) with ongoing revenue share (RevShare), produce superior…
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Insights for iGaming affiliate teams
Compliance, growth tactics, fraud prevention and product updates.
AI Optimization for Affiliate Traffic: Boost ROI in 2026
AI-based affiliate marketing can increase sales by as much as 30%, according to industry analysis on automation in affiliate marketing from SitePlug’s…
iGaming Affiliate Program Benchmarking Metrics: The Numbers You Actually Need
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The 7 Best Referral Program Platforms for iGaming in 2026
Your iGaming brand is growing, but the affiliate stack underneath it still behaves like a reporting archive. Clicks land now, deposits happen…
Postback vs Callback Tracking: What iGaming Affiliate Managers Need to Know
If your affiliate program is misfiring conversions, you are either overpaying affiliates or underpaying them. Both are bad — overpaying burns margin,…
Bonus Wagering Requirements Explained: How They Work and How to Calculate Them
Wagering requirements are the number of times you have to bet a bonus (and sometimes your deposit) before you’re allowed to withdraw…
Ad Tracker Software for iGaming: A 2026 Operator’s Guide
You’re probably dealing with this already. Finance says affiliate commission should be one number. BI shows a different NGR figure. The affiliate…
GDPR & data residency: what iGaming affiliate programs need in 2026
A practical guide to keeping multi-jurisdiction affiliate programs compliant without slowing growth.