How to Migrate to a New Affiliate Tracking Platform
TL;DR : Operator brief for how to migrate to a new affiliate tracking platform: cover tags, links, balances, and reconciliation. The decision…
Blog
Category: Blog
Articles, guides and product updates from the iGamingXpert team.
How to Recruit Casino Affiliates (Step-by-Step)
TL;DR : Operator brief for how to recruit casino affiliates: focus on LinkedIn outreach and industry forums. The decision path for how…
How to Calculate NGR for Casino Commissions
TL;DR : Operator brief for how to calculate ngr for casino commissions: walk through a dummy-number NGR calculation. The decision path for…
How to Prevent Affiliate Fraud in iGaming
TL;DR : Operator brief for how to prevent affiliate fraud in igaming: apply IP checks, device fingerprinting, and velocity limits. The decision…
How to Set Up a Postback URL for Your Casino
TL;DR : Operator brief for how to set up a postback url for your casino: show a generic postback string with macros.…
How to Start an iGaming Affiliate Program in 2026
TL;DR : Operator brief for how to start an igaming affiliate program in 2026: cover Legal, Software, Commission Model, Recruitment, and Launch.…
B2B iGaming Marketing vs B2C Player Acquisition
TL;DR : Operator brief for b2b igaming marketing vs b2c player acquisition: separate operator-facing B2B marketing from player-facing B2C acquisition. The decision…
In-House Development vs SaaS Affiliate Software
TL;DR : Operator brief for in-house development vs saas affiliate software: list hidden costs in custom tracking software. The decision path for…
Admin Fee vs Platform Fee in iGaming
TL;DR : Operator brief for admin fee vs platform fee in igaming: define the 15%-25% admin deduction before RevShare. The decision path…