Retargeting

Re-advertising to prior visitors — funnel-recovery mechanics constrained by consent rules and gambling-audience sensitivities.

Retargeting re-engages users who clicked, browsed or abandoned registration, via platform audiences and programmatic display.

Gambling-specific constraints

Consent gates the pixels (GDPR/ePrivacy), platform gambling policies gate the audiences, and RG logic gates the ethics — retargeting self-excluded or cooling-off users is both a compliance breach and a genuine harm; suppression-list sync into ad platforms is the control. Vulnerable-moment creative (“come back, your bonus waits”) draws advertising-standards attention. Done within those rails, cart-abandonment-style deposit recovery remains one of the highest-ROI plays in the operator kit.